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SUMMER SALE

20% OFF

ALL STYLES

OPTIMEF | DESIGNED IN ROMANIA

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REBORN, NOT REVIVED.

Almost 40 years after its original release, we are reinventing the OPTIMEF brand in black and gold. Besides the attention to technical and design details, we are adding a contemporary touch to the 70s and 80s aesthetics of the original brand. We work with simple geometrical elements and a set of primary colors reunited in a minimalist design but always with a twist.

Inspired from the past but looking towards the future, OPTIMEF is telling a story, not just the time. We live in an era in which any electronic device around us can tell the time, so watches are a necessity no more, but they are an essential styling detail.

Wear your personality on your wrist along with a bit of history.

OPTIMEF FĂRĂZECE [BLACK]

OPTIMEF FĂRĂZECE [GOLD]